On November 13, 2011, the EC-FP7 project SkyMedia will carry out a technological pre-test during the 25th Marathon of Turin.
The SkyMedia project will pre-test a set of key technologies in the immersive and interactive entertainment media field including the use of live 3D processing, sensors on runners, mobile applications, interactive digital signage, and video capture from the sky using an innovative hybrid metaplane concept. These tests will be instrumental and propedeutic to prepare for the final project demonstration.
This year marathon (www.turinmarathon.it) is indeed special as it falls within the celebration of the 150th Anniversary of the Unification of Italy, and will thus be at the centre of the media focus. One of Italy largest and most respected newspapers, "La Stampa", dedicated this week special articles to the marathon and to the participation of SkyMedia at the event (read the full article, in Italian).